Self-paced course · 60 days
A simple self-paced course for farmers and landowners who want practical ways to diversify their land and create extra income in the next 60 days.
Used by 1,200+ landowners · No prior business experience needed
Sound familiar?
Margins are tight, and farming alone isn't paying the way it used to.
Everyone says 'diversify' — but no one actually shows you how, step by step.
You don't want builders, planning battles or a six-figure loan to get going.
And you definitely don't want another full-time job stacked on top of farming.
What's possible
Real examples from landowners we've worked with. None of them quit farming. None took out a big loan.
Three acres at the back of the farm, opened weekends from May to September. A composting loo, a cold-water tap, and a hand-painted sign at the lane.
What it takes: a flat-ish field, parking for 8 cars, and a booking page.
A couple in Powys swapped a leaking stone barn for two off-grid pods. They're booked 70% of the year and run it alongside the dairy.
What it takes: hardstanding, a water connection, and good photos.
A North Yorkshire smallholder turned a neglected pond into four day-ticket pegs. Almost zero ongoing work, paid in cash on arrival.
What it takes: a stocked pond, simple signage, and a local angling group.
What you'll have in 60 days
A shortlist of income ideas matched to your land and lifestyle.
A clear council and permitted-development check, done properly.
Pricing set, with a simple way to take payment.
A one-page booking page live on the internet.
Your first paying guests, anglers or visitors booked in.
A one-page plan you'll actually follow — not a 40-page strategy doc.
The course
Watch in order or skip to what you need. Every lesson comes with a downloadable worksheet.
Module 1
Get clear on what your land can realistically earn — and which path suits your family.
5 lessons · 10 mins
Module 2
Camping, glamping, fishing, events or workshops — choose the income stream that fits.
6 lessons · 14 mins
Module 3
Plain-English permissions, the 28-day rule, and staying on the right side of your council.
4 lessons · 8 mins
Module 4
The minimum kit, signage, insurance and admin to open up without overspending.
3 lessons · 4 mins
Module 5
Get listed, take bookings, set fair prices and fill your spaces from week one.
2 lessons · 3 mins
Module 6
2 lessons · 3 mins
Your instructor
James is a third-generation farmer from the Welsh borders. Eight years ago he started opening 40 acres of his family farm to campers, glampers and weekend workshops. Today that side of the business earns more than the livestock — and runs on about a day a week.
From the field
"I'd been told to diversify for years. James actually showed me how. By the August bank holiday I'd taken more in bookings than I had in lambs."
Eluned R.
Ceredigion · First camping season earned £14,200
"Practical, calm, no upselling. The 28-day rule lesson alone saved me a six-month planning headache. The fishing peg pays for itself by April."
Tom B.
North Yorkshire · Two pegs filled every weekend
"I'm not techy and I'm not pushy. The course is built for people like me. My pod was live and taking bookings inside three weeks."
Sarah J.
Devon · One glamping pod, fully booked summer
Questions
One simple price
Full course
£497
or 3 × £179
5 modules · 30+ lessons
Downloadable worksheets & templates
Permitted-development checklist
Pricing & income calculator
Lifetime access and updates
Email support from the team
30-day refund if it's not for you. No questions.
Start The CourseSixty days from now you could have your first guests booked in, your pricing set, and an honest second income working alongside the farm.